February 22, 2012 | In: player
2011 was a year of shifts for Google, with all the updates seeming to give hints of a huge shout which, at its end, formed the word Panda. As all of us know, the Panda Update centralized content and the importance thereof, making the user the...
February 21, 2012 | In: player
Even though your B2B site may be getting decent organic traffic, are your visitors getting access to every asset that can help close the sale? Visitors and prospects may not find that helpful video demonstrating the different ways to use fashion...
February 20, 2012 | In: player
How to spot a fake expert A recent editorial about whether the web is leveling the playing field so much that we no longer value experience and knowledgeable people spurred my own response, after which, I began to think of how...
February 19, 2012 | In: player
CallFire, the complete text and voice platform, releases best practice guide on how to increase call center ROI with call tracking software. Santa Monica, CA (PRWEB) February 17, 2012 Call tracking is increasingly used by small business to measure ROI on...
February 18, 2012 | In: player
This week’s “Ask the Mompreneur” features an interview with Richard Alfonsi, Google’s VP of Global Display Sales and Strategy. Ask the Mompreneur: How can small business owners use Google AdWords as a tool to develop a keyword...
February 16, 2012 | In: player
Late last year our own Jeff MacGurn talked about a change to how Google would report organic keywords in his “Google Introduces New Encryption Process for Organic Search Queries: Results May Vary” post. Since that time, we at Covario, much like...
February 15, 2012 | In: player
Startup XA.net has been offering its technology to Facebook advertisers for several years, but this week, with the launch of optimalKeyWord, it’s trying to reach new customers who need help finding the right keywords for their...
February 14, 2012 | In: player
A few weeks ago, I wrote about how to use your first meeting with a client to understand their business and collect information that could later inform your keyword research. Now, you’re back at your desk and wondering what to do with all that...
February 13, 2012 | In: player
If you want traffic from search engines, you know that you need to optimize your page for your target keywords. But where on the page should you place your keywords?Imagine your target keywords are seeds: will you throw them in the air and hope they grow...
February 12, 2012 | In: player
New details have emerged as the Delaware State Police Crash Reconstruction Unit investigates a fatal motor vehicle crash that occurred last night west of Harbeson. The incident happened at approximately 7:51 p.m. on Saturday as Corey A. Ortwein, 20,...
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